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Generously Glammed

Branding, Visual Language

& Print

CLIENTS:

Ayesha Mukherjee
CREATIVE DIRECTOR:
Jessica Chheda
DESIGN LEAD:
Jessica Chheda
YEAR:
2022

A salon with a reflection.

Based in New Bombay, the character of this luxurious salon is sophisticated, elegant, and passionate about celebrating the true beauty within individuals. The founders' personality and vision are reflected in the branding and design, which exude vitality. The monogram with an embossed gold logo, and collateral matches the founders' persona and mirrors her vision with conviction and passion. When the ask of a client is driven by purpose, values and a strong message, the design reflects it beautifully. As a salon owner, the founder believes in the real beauty of an individual that exists within themselves. Highlight: The palette and branding that is kept subtle, graceful, soft, and bold - mirrors the founders' vision and personality.